Airtel introduces GPS based Navigation on Mobile Handsets New Delhi, July 12 2007: Bharti Airtel announced the launch of GPS based Navigation Application on Mobile handsets in collaboration with Wayfinder Systems AB of Sweden. The application turns the compatible mobile phone into a complete GPS-based navigation system with detailed maps and Points-of-Interest of a number of cities in India. The navigation system provides all users with continuously updated, real-time content and geographical data via the wireless network using EDGE/GPRS. To start with, the application shall be available on BlackBerry 8800.
The Airtel user can avail map information and area coverage details of the following cities - Delhi and NCR (Gurgaon, Faridabad, Noida, Greater Noida, Ghaziabad), Bangalore, Mumbai & Navi Mumbai, Thane, Pune, Chennai, Hyderabad, Kolkata and Chandigarh. Airtel users also have the option to purchase map information and area coverage details of Europe and North America on http://airtel.mywayfinder.com.
Sanjay Gupta, Chief Marketing Officer, Mobile Services, Bharti Airtel said, “As market leaders, we are at the forefront of bringing pioneering solutions that delivers greater value and enhances the communication experience of all Airtel users. We are now introducing in India, a state of the art GPS based navigation system that will largely benefit all frequent travelers using compatible mobile handsets like BlackBerry 8800.”
Bharti Airtel is offering a six months free trial for all its Airtel BlackBerry 8800 users. As per the offer, the customer will not have to pay any subscription charges on the application during this period. However, data download charges will apply as per the subscriber’s BlackBerry plan. To download the application, Airtel BlackBerry 8800 users need to send ‘NAV’ as a SMS** to shortcode ‘3636’. For detailed terms & conditions, additional information on the application, download instructions, and usage details, Airtel users can log on to www.airtel.in.
**Premium SMS charges will apply
About Bharti Airtel Limited:
Bharti Airtel Limited, a group company of Bharti Enterprises, is one of India’s leading private sector providers of telecommunications services with an aggregate of 42.68 million customers as of end of May 31‘07, consisting of 40.74 million mobile customers. Bharti Airtel has been rated among 10 best performing companies in the world in the BusinessWeek IT 100 list.
Bharti Airtel is structured into three strategic business units - Mobile services, Broadband & Telephone (B&T) services and Enterprise services. The mobile business provides mobile & fixed wireless services using GSM technology across 23 telecom circles. The B&T business provides broadband & telephone services in 94 cities. The Enterprise services provide end-to-end telecom solutions to corporate customers and national & international long distance services to carriers. All these services are provided under the Airtel brand. Airtel’s high-speed optic fibre network currently spans over 40,000 kms covering all the major cities in the country. The company has two international landing stations in Chennai that connects two submarine cable systems - i2i to Singapore and SEA-ME-WE-4 to Europe. For more information, visit www.bhartiairtel.in