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    Airtel launches m-Commerce service on Voice
    • After SMS , USSD , J2ME Application , SIM Application and WAP, mobile commerce services now available on Voice
    • All Airtel mobile customers can make Airtel bill payments, recharge using credit cards by simply calling 543219 toll free
    • Offers widest range of m-Commerce options for customers on voice
    • Most secured mobile payment solution through a two-factor authentication process
    New Delhi, August 26, 2009 : Bharti Airtel, Asia´s leading integrated telecom services provider, today announced the launch of its m-Commerce service - 'mChek on Airtel´ on the voice platform. This service ensures seamless and secure use of voice (IVR) for m-Commerce transactions for all Airtel mobile customers. The customer has to call 543219 to access the service which is toll free.

    "There is tremendous potential for voice enabled m-Commerce services in India and we are giving a huge thrust in this area," said, Atul Bindal, President, Mobile Services, Bharti Airtel. Further added, "We believe that m-Commerce has the power to facilitate a paradigm shift in the way mobile users do commercial transactions and business in future."

    With a broad range of services on voice, Airtel customers now have a lot to look forward to. The mChek on Airtel service on voice will enable the 100-million-plus Airtel customers to pay Airtel mobile and fixed-line bills, recharge Airtel pre-paid and digitalTV accounts, recharge Delhi-Gurgaon expressway toll tags, pay insurance premiums, buy gifts, tickets and shop using their mobile phones. To avail this service, Airtel customers have to call 543219, create their own 6 digit mChekPIN and link their VISA / Mastercard credit card. The one-time registration links the user´s credit card automatically to the mChek on Airtel service. For all future transactions the user is required to only enter a six-digit mChekPIN on their registered mobile number to authorize the transaction.

    mChek on Airtel provides an on-demand solution for mobile payments with a unique two-step authentication process, the mChekPIN and the Mobile Number. mChek on Airtel is already available on various access mediums like SMS, USSD , J2ME and SIM application and WAP.

    Customer benefits for mChek on Voice
    For Post-paid customers:
    • Pay their own postpaid bill
    • Pay for others postpaid bill
    • Make full or partial bill payment (customer driven)
    • Recharge for other prepaid customers
    • Pay any Airtel landline Bill
    • Recharge his Digital TV account
    • Recharge Delhi-Gurgaon Expressway toll tag ( for Delhi/NCR users )
    • All other merchant payments
    For Pre-paid customers:
    • Recharge for self
    • Pay Landline Bill
    • Recharge Digital TV account
    • Recharge Delhi-Gurgaon Expressway toll tag ( for Delhi/NCR users)
    • All other merchant payments

    About Bharti Airtel Limited: Bharti Airtel Limited, a group company of Bharti Enterprises, is Asia’s leading integrated telecom services provider with operations in India and Sri Lanka and an aggregate of over 108 million customers as of end of July 2009, consisting of 105.18 million mobile customers. Bharti Airtel has been ranked among six best performing technology companies in the world by BusinessWeek.

    Bharti Airtel is structured into three strategic business units - Mobile services, Telemedia services and Enterprise services. The mobile business offers services in India and Sri Lanka. The Telemedia business provides broadband, IPTV and telephone services in 95 cities. The Enterprise business provides end-to-end telecom solutions to corporate customers and national and international long distance services to carriers. All these services are provided under the Airtel brand. Airtel’s national high-speed optic fibre network currently spans over 104,540 Rkms covering all the major cities in India. The company has two international landing stations in Chennai that connects two submarine cable systems - i2i to Singapore and SEA-ME-WE-4 to Europe. For more information, visit