Bharti Airtel launches Airtel World SIM for international travelers at the onset of the travel season
• Enables outbound travelers to retain their local number – calls made on Airtel India number are forwarded on the new Airtel World SIM
• Costs a fraction of international roaming – customers save upto 85 percent on international calls
• Offers a single Mobile Number valid across 190 countries - international travelers spared of the inconvenience of carrying multiple SIMs for different countries
• Airtel World SIM will be initially available to customers in Delhi, followed by the rest of the country
New Delhi, April 25, 2010: Bharti Airtel, one of Asia’s leading integrated telecom service providers, announced the launch of Airtel World SIM for international travelers at the onset of the travel season. Enables outbound travelers to retain their local number – calls made on Airtel India number are forwarded on the new Airtel World SIM. It costs a fraction of international roaming and customers save upto 85 percent on international calls. Airtel World SIM also offers a single Mobile Number valid across 190 countries - international travelers spared of the inconvenience of carrying multiple SIMs for different countries. It will be initially available to Airtel customers in Delhi, followed by the rest of the country.
Announcing the launch of the service, Mr. Shireesh Joshi, Director-Marketing, Mobile Services, Bharti Airtel said, “The Airtel World SIM has been created following in-depth research and customer feedback. Over 10 million Indians travel abroad annually and they are looking for a calling product that provides them flexibility and convenience at competitive prices. The Airtel World SIM allows travellers to retain access to incoming calls on their India number, their local-SIM contacts and seamless connectivity in 190 countries. All this at tariffs that are a fraction of international roaming rates, offering savings upto 85%.”
To buy Airtel World SIM, customers can call at the toll free number 1800-102-9933 or visit www.airtel.in/worldsim
A comparison of Airtel World SIM against competitive products presently available in the Indian and International market:
About Bharti Airtel Limited : Bharti Airtel Limited, a group company of Bharti Enterprises, is among Asia’s leading integrated telecom services providers with operations in India, Sri Lanka and Bangladesh. The company has an aggregate of around 137 million customers across its operations. Bharti Airtel has been ranked among the six best performing technology companies in the world by BusinessWeek.
Bharti Airtel is structured as four strategic business units - Mobile, Telemedia, Enterprise and Digital TV. The mobile business offers services in India, Sri Lanka and Bangladesh. The Telemedia business provides broadband, IPTV and telephone services in 94 Indian cities. The Enterprise business provides end-to-end telecom solutions to corporate customers and national and international long distance services to carriers. The Digital TV business provides DTH services across India. All these services are provided under the Airtel brand. Airtel’s national high-speed optic fiber network currently spans over 118,337 Rkms across India. Airtel's international network infrastructure includes ownership of the i2i submarine cable system and consortium ownership in five global undersea cable systems, SEA-ME-WE 4, EIG, I-ME-WE, AAG and UNITY. For more information, visit www.airtel.in