Deepak Srivastava to be COO – North, Airtel Broadband & Telephone Services
September 29, 2006: Bharti Airtel, India’s leading mobile services provider announced the appointment of Atul Bindal as Joint President – Airtel Broadband & Telephone Services. He will report to Manoj Kohli – President Bharti Airtel and will be a member on the Airtel Management Board (AMB), and chair the Broadband & Telephone Services Management Board (BTMB). Airtel also announced the appointment of Deepak Srivastava as Chief Operating Officer, Airtel Broadband & Telephone Services, North region. He will report to Atul Bindal.
Atul, in his new role, will focus on taking Bharti Airtel’s Broadband & Telephone services division to new heights with increased town rollouts and introduction of new technologies. He will be supported by Rajiv Sharma (CEO-NCR), Deepak Srivastava (COO-North), Prem Pradeep (CEO-South Central), Shamik Das (COO-South), Deepak Khanna (CEO-West & MPCG), Randeep Narang (COO-MPCG).
Prior to taking on this responsibility, Atul was the Executive Director - South for Mobile Services at Bharti Airtel. He has also led a successful stint as the Group Chief Marketing Officer and Director - Mobile Services at Bharti Airtel for over one and half years.
Atul has successfully led the Mobile Services South Regional Hub and consolidated Bharti Airtel's leadership position in that region. A key feature of Atul's leadership and strategic acumen has been his ability to translate strategy into excellent business results. When leading the south regional hub, Atul provided strategic direction and thought leadership across various business domains. Not only has Atul displayed a high degree of dedication and commitment in establishing Airtel as a strong brand but has also led in building functional excellence.
Mr Manoj Kohli, President, Bharti Airtel said , “I am delighted to announce the appointment of Atul as the Joint President of our Broadband and Telephone services. Atul, with his strategic business sense and people management skills will lead a set of highly talented and competent leaders to take Bharti Airtel’s Broadband & Telephone Services division to the next level of excellence in Broadband services in 92 towns.”
He added, “Deepak Srivastava has successfully led the Bihar & Jharkhand market to leadership and I am confident that in his new assignment, he will continue to set new standards and scale new heights in North Airtel Broadband & Telephone Services.”
Before his tenure at Bharti, Atul Bindal was the Commercial Director, Asia Pacific with DHL at Singapore with executive responsibilities for Sales, Marketing, Customer Service, Pricing and e-Commerce for the US$1.5Bn region. He has also worked for AlliedSignal/Honeywell for almost seven years across India, Asia Pacific and USA in various operating and functional roles.
Deepak Srivastava was the Chief Operating Officer, Mobile Services, Bihar & Jharkhand. He joined Bharti Airtel in 2004, and has been instrumental in leading Airtel to leadership in both these markets. Prior to joining Bharti Airtel, Deepak was with leading British multinationals like BOC Group and ICI Plc.
About Bharti Airtel Limited
Bharti Airtel Limited is one of India’s leading private sector providers of telecommunications services with an aggregate of 27.24 million customers as of end of August‘06, consisting of 25.65 million mobile customers. Bharti Airtel has been rated among 10 best performing companies in the world in the BusinessWeek IT 100 list.
Bharti Airtel is structured into three strategic business units – Mobile services, Broadband & Telephone (B&T) services and Enterprise services. The mobile business provides mobile & fixed wireless services using GSM technology across 23 telecom circles. The B&T business provides broadband & telephone services in 92 cities. The Enterprise services provide end to end telecom solutions to corporate customers and national & international long distance services to carriers. All these services are provided under the Airtel brand. Airtel’s high-speed optic fibre network currently spans over 35,000 kms covering all the major cities in the country. The company has two international landing stations in Chennai that connects two submarine cable systems – i2i to Singapore and SEA-ME-WE-4 to Europe. For more information, visit www.bhartiairtel.in