Privacy Policy of Bharti Telemdia Limited (‘Policy’)

We, Bharti Telemedia Limited (hereinafter referred as "Airtel/we/our/us") are committed to protecting our customers and users’ Personal Information (hereinafter defined) and regularly strive to maintain the privacy of Personal Information belonging to our customers and users who access our website, app or services.


Personal Information for the purposes of the Policy shall mean any information that can be used by itself to uniquely identify, contact, or locate a person, or can be used with information available from other sources to uniquely identify an individual.


Please read the terms of this Privacy Policy carefully. Further, by using and continuing to use our products and services, you are deemed to have accepted and consented to the terms of this Privacy Policy. The terms you/yourself shall refer to our customers and users.

Collection & Usage of Personal Information

Airtel and its group companies may collect, store, process and transfer your Personal Information in accordance with the applicable laws and regulations for a variety of legal, regulatory and business purposes.


Personal Information may be collected by Airtel itself or through its authorized third parties who associates with Airtel and may be further involved in handling, managing, storing, processing, protecting and transmitting information on behalf of Airtel and includes all sub-contractors, consultants and/or representatives of the third party.


We may, also, receive and track certain data about your mobile device, DTH, Xtream box etc. (such as your device-type, time-zone, version of the operating system or software currently installed, and language preference or activity logs from the use of the services).


Personal information or any non-identifiable information, collected as per this Policy, may be used for following purposes:

  • Verify your identity;
  • Complete transactions effectively and bill for products and services;
  • Respond to your request for service or assistance;
  • Perform market analysis, market research, business, operational and statistical analysis;
  • Analysis of user behavior;
  • Provide, maintain and improve our products and services;
  • Anticipate and resolve issues and concerns with our products and services;
  • Ensure adherence to legal and regulatory requirements for prevention and detection of frauds and crimes;
  • Gathering data on what parts of the service / software are of most interest to users;
  • Display of customized content, and targeted advertising;
  • Third party surveys measuring your experiences and use of our services;
  • Inform about upcoming offers and events;
  • Conduct internal assessments, auditing, data analysis, and research to improve our products and services; and
  • to promote and market products and services that may be of interest or benefit to you.

We may also encrypt and/or aggregate your data with other any other data in order to create statistics about the general use of the services, which helps us to develop new products and services or serve you with better offers. You may note that we may also share this aggregated data with our business partners and third parties.

Disclosure and Transfer of Personal Information

Airtel may utilize Personal Information or any other information as mentioned in this Policy for internal assessments, measures, operations and related activities or any other lawful purpose or share/transfer further with our group companies or any third party by taking adequate organizational, technical and security measures.


We may also share your Personal Information without your consent with Government agencies or other authorized law enforcement agencies mandated under law to obtain such information for the purpose of verification of identity or for prevention, detection, investigation including but not limited to cyber incidents, prosecution, and punishment of offences.

Links to other websites

We may display links to third party websites. Please note that we cannot control and cannot be held responsible for the activities of such websites. You should always read the privacy policy of a website to find out more about how personal information is collected and processed.

Use of Cookies

Airtel uses cookies and beacons to assist in delivering the service and to provide a positive and personalized user experience. Cookies are files sent to your browser from a web server and stored on your computer's hard drive. Our persistent and session ID Cookies are used to identify unique visitors and to provide a personalized user experience. Beacons are bits of code that function similar to cookies. Our beacons are embedded in outgoing emails and generate a call back to the Airtel server when such emails are opened. Airtel uses beacons to track the status of sent emails. If you do not wish to receive cookies, you may disable them.


Airtel has implemented adequate and industry accepted processes in compliance with applicable laws, designed to protect Personal Information or any other information as mentioned in this Policy and maintain security. In addition, it is also your responsibility to protect the security of your login information. Airtel's servers are located in secure server environments. Firewalls and other advanced security technologies are employed to prevent interference or access from outside intruders. These safeguards help prevent unauthorized access, maintain data accuracy, and ensure the appropriate use of data.


While we observe reasonable security measures to protect your Personal Information or any other information belonging to you on all our digital platforms and internet connections, security risks may still arise for reasons outside of our control such as hacking, virus disseminations, force majeure events, breaches of firewall and secure server software etc. Please note that the above-mentioned measures do not guarantee absolute protection to the Personal Information.

Changes to Privacy Policy

Airtel reserves the right to make changes to this Privacy Policy, and will post any revisions on this page.

Feedback and Concerns

We are committed to safeguard your Personal Information collected and handled by us and look forward to your continued support for the same. In case of any feedback or concern regarding protection of your Personal Information, you can contact us at []